A cast of celebrities have rallied together to donate items for a star-studded online auction for helping poor children in America. The celebrity auction is one component of an integrated marketing campaign led by ConAgra Foods that launched in March to raise funds for Feeding America. The goal of the Neighborhood Rally campaign is to draw attention to and support for the issue of child hunger in America, which affects children throughout the United States, in neighborhoods large and small.

“Clothes Off Our Back has been helping celebrities give back to important child-focused causes since 2002, so we are thrilled to be able to support ConAgra Foods campaign to benefit Feeding America,” said Jane Kaczmarek, actress and Clothes Off Our Back Founder. “The monies raised from this celebrity auction will help Feeding America reach their goal of providing food to more than 14 million children.”

ConAgra Foods’ Child Hunger Ends Here initiative builds on a long-standing commitment by ConAgra Foods and the ConAgra Foods Foundation to end child hunger, which has resulted in donations of more than $38 million and more than 232 million pounds of food to Feeding America since 1993. The ConAgra Foods Foundation recently committed an additional $10 million to Feeding America over the next five years, which is the largest donation ever made to Feeding America specifically to fight child hunger.

Feeding America provides low-income individuals and families with the fuel to survive and even thrive. As the nation’s leading domestic hunger-relief charity, our network members supply food to more than 37 million Americans each year, including 14 million children and 3 million seniors.

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