The US wine market is one of the fastest growing markets in the world, both in terms of production and consumption. Outpacing Italy, the country has become the second largest wine consumer in the world. US wine market at present accounts for around 12% of the global wine consumption. Moreover, according to our estimations, US wine market is expected grow more than 3% during 2010-2013.

The market is presently dominated by Table or Still wine, which accounts for nearly 90% of the market. While Dessert and Sparkling wine together hold just over 10% market share. The report discusses all the three segments in detail along with the current developments and consumer behavior regarding the wine consumption. In addition to this, we have also discussed the wine sales by color mix.

The report “US Wine Market Forecast to 2012” provides an extensive research and rational analysis together with reliable statistics of the US wine market. The report thoroughly analyzes the current market trends, new developments and competitive landscape to enable clients understand the market structure and its progress in coming years. The report also includes geographical (provincial) performance, consumer behavior and market drivers.

Moreover, we have identified various growth hurdles the industry is facing, such as price war, ineffective advertisements, substitute products and proliferation of brands, and have given suggestions to overcome them.

The report also provides industry forecast based on correlation of past drivers, challenges and opportunities for expansion. It includes forecast analysis on wine consumption, especially table wine, dessert wine and sparkling wine consumption. In this way, the report presents a complete and coherent analysis of the US wine that will prove decisive for clients.

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